In the crowded world of school choice, Asiago is being used as a reference point for something more practical than branding: a broad, visible presence across multiple orientation events. The IIS Mario Rigoni Stern of Asiago has brought its offer before students and families in Bassano del Grappa, Thiene and Schio, turning school orientation into a direct public test of how many pathways one institution can credibly present at once.
Why Asiago matters right now
The timing matters because the school has used recent orientation appointments to speak to students in the second year of lower secondary school, the moment when many families begin narrowing options. At BassanOrienta, held at the CMP Arena in Bassano del Grappa, the institute presented a wide and articulated offer that included the Liceo Scientifico with Scienze Applicate and Sportivo, the ITE with Amministrazione, Finanza e Marketing and Turismo, and the Ipsia with Enogastronomia e Ospitalità Alberghiera, Automazione e Robotica, and Agricoltura e Sviluppo Rurale. The Convitto “College A. Farina” was also part of the presentation.
That breadth is the key fact. In a period when families often look for certainty, Asiago is not presenting a single profile but a portfolio of options. The result is not just visibility; it is a way to show that the school can meet different academic expectations without fragmenting its identity.
What lies beneath the headline
The deeper story is not merely that the school participated in fairs. It is that Asiago is building a coordinated orientation presence across nearby centers, including Thiene and Schio, to make its educational model easier to understand from the outside. The same structure appeared at the M. I. Th. in Thiene, where the school promoted the Liceo Sportivo, Enogastronomia e Ospitalità Alberghiera, and Agricoltura e Sviluppo Rurale. Earlier, the institute had already taken part in SchiOrienta with the same profile and with Automazione e Robotica.
This repeated appearance across locations suggests a deliberate effort to meet families where they are, rather than waiting for them to reach the school. In practical terms, that can matter as much as any brochure or open day. For many parents and students, the chance to ask questions face to face at a fair may be the clearest way to compare study paths, particularly when the offer includes both academic and technical-vocational routes.
There is also an institutional message here. By placing all of its main tracks in public view, Asiago is emphasizing pluralism within one school system. That is not a minor detail. It frames the institute as a place where different aptitudes can find a legitimate path, instead of forcing a single idea of success. In an orientation season, that kind of clarity can influence how a school is perceived long before enrollment decisions are made.
Expert perspectives from the school and territorial network
The clearest institutional reading comes from the school itself: the presence of teachers and students at the stands was meant to give visitors a direct account of the educational experience inside the institute. That is important because orientation works best when it combines structure with testimony, especially for younger students who are still translating broad interests into concrete study choices.
Mario Tedesco, representative of the territorial school network, and Marina Bizzotto, councillor for public education, were among the figures involved in the broader Bassanorienta context. Their participation underlines how orientation is not just a school-level matter but part of a wider territorial effort to guide families through a responsible choice. Sofia Fietta of Cooperativa Adelante was also connected to the renewed format of Bassanorienta, which included an area for activities and workshops.
That detail matters because it shows the setting in which Asiago is moving: not an isolated showcase, but a wider environment designed to make school pathways more concrete. When an orientation event includes hands-on activity space, it changes the tone from passive display to active exploration.
Regional impact and the next enrollment cycle
For the Bassano, Thiene and Schio area, the significance of the Asiago presence is that it strengthens a cross-town educational map. Families do not experience schooling as an abstract system; they experience it through proximity, accessibility and trust. By appearing in several venues, the institute is building familiarity across that geography.
The school also treated the events as a way to look ahead to orientation appointments for 2026-2027, using the fairs to create useful contacts with students and parents interested in the offer. That forward-looking element is notable because it means the current outreach is not only about immediate enrollment, but about shaping the next cycle of decisions. In that sense, Asiago is using orientation as a long-term relationship tool rather than a one-day showcase.
If the school can keep translating that visibility into informed choices, the next question is whether this multi-town approach will become the model other institutions in the area follow, or whether Asiago will remain the clearest example of how to turn orientation into a strategic presence.
